The old saying, if life gives you a lemon. Make lemonade. Is even more relevant in today's marketplace.
Small business: This is your opportunity to "squeeze" more juice from the lemons you may have been given or received. Take a look at your business, whether new or ongoing. What is your main product or service? Is there a new twist or repackaging you might do to increase your sales or profitability?
Who, are your clients? Many businesses do not know who they really sell to or who seeks them out. Where do you stand in the market place of your neighborhood, community or vertical market (niche)?
With the coming future and hopefully eventual upswing of the economy, are you now or soon to be planning to "capture" a larger market share when things turn around.
This past couple of weeks we have been learning quite a bit about how to deal with the current situation in the country, in our business and what we need to do better in the future. It is really exciting to move forward.
It's not all gloom and doom...Happy days will soon be here again!
We have a new friend, Zib, that we will be introducing soon who can help get the ball rolling for all of us. Happy days are here again...or soon will be.
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