Sunday, April 25, 2010

How to Identify Your Goals

Love receiving emails like this one...enjoy it!

By Brian Tracy

Here are seven goal-setting questions for you to ask and answer over and over again. I suggest that you take a pad of paper and write out your responses.

Question Number One:

What are your five most important values in life?
This question is intended to help you clarify what is really important to you, and by extension, what is less important, or unimportant. Once you have identified the five most important values in life for you, organize them in order of priority, from number one, the most important, through number five.

Question Number Two:

What are your three most important goals in life, right now?
This is called the "quick list" method. When you only have thirty seconds to write down your three most important goals, your subconscious mind sorts out your many goals quickly. Your top three will just pop into your conscious mind. With only thirty seconds, you will be as accurate as if you had thirty minutes.

Question Number Three:

What would you do, how would you spend your time, if you learned today that you only had six months to live?
This is another value questions to help you clarify what is really important to you. When your time is limited, even if only in your imagination, you become aware of who and what you really care about.

Question Number Four:

What would you do if you won a million dollars cash, tax free, in the lottery tomorrow?

How would you change your life? What would you buy? What would you start doing, or stop doing? This is really a question to help you decide what you'd do if you had all the time and money you need, and if you had virtually no fear of failure at all.

Question Number Five:

What have you always wanted to do, but been afraid to attempt?
This question helps you see more clearly where your fears could be blocking you from doing what you really want to do.

Question Number Six:

What do you most enjoy doing? What gives you your greatest feeling of self-esteem and personal satisfaction?
This is another values question that may indicate where you should explore to find your "heart's desire." You will always be most happy doing what you most love to do, and what you most love to do is invariably the activity that makes you feel the most alive and fulfilled. The most successful men and women in America are invariably doing what they really enjoy, most of the time.

Question Number Seven:

What one great thing would you dare to dream if you knew you would not fail?
Imagine that a genie appears and grants you one wish. The genie guarantees that you will be absolutely, completely successful in any one thing that you attempt to do, big or small, short or long-term. If you were absolutely guaranteed success in any one thing, what one exciting goal would you set for yourself?

Action Exercise

Study the pad of paper that you used to answer these questions. This paper represents your future goals. Look at what you wrote every day and shape your life the way you see it on that paper.

Saturday, April 10, 2010

Three Principles for Great Success

Received by e-mail...worth looking at.
By: Brian Tracy

Get Better Results than Ever Before
There are several principles of military strategy that you can apply to your business, every single day. These can help you to think better and get better results than ever before.

Do the Unexpected
One really helpful military principle that can be applied to business is the Principle of Surprise. The principle of surprise says, "do the unexpected!" In sales and marketing, this means to be continually seeking ways to out-flank or upset your competition.

Do the Opposite of Before
Sometimes doing exactly the opposite of what you have been doing up till now can turn out to be the perfect solution. The natural tendency for a person, when they find themselves in a hole, is to dig deeper. In many cases, the solution is to go and dig somewhere else. Remember, the first law of holes is, "When you find yourself in one, stop digging."

Follow-up and Follow-Through
A second military principle that applies to business is the Principle of Exploitation. The principle of exploitation emphasizes the importance of follow-up and follow-through. In business, this means that, when you get an opportunity, you exploit it to the fullest extent possible. If you have a great promotional idea or product or service, you sell all you can. You take advantage of your idea or breakthrough and use every opportunity to capitalize on it.

Work Harmoniously With Others
The third principle of military strategy that applies to personal and corporate thinking is the Principle of Cooperation. In business, this is often called the principle of synergy. In military terms, this is often called the principle of "concerted action." In business terms, your ability to work effectively and harmoniously with other individuals and groups is more responsible for your success than any other quality.

Win the Cooperation of Key People
A key part of strategic thinking is for you to identify the individuals, groups and organizations whose cooperation you will require to achieve your goals. Make a list of them and then organize the list in order of importance. Then ask yourself, "How am I going to win their cooperation?"

Answer Everyone's Favorite Question
Everybody wants to know, "what's in it for me?" The effective executive is always looking for ways to help or assist others knowing that this is the only sure way to create within them a desire to help you to achieve your goals.

By doing the unexpected, by following up and following through, and by constantly looking for ways to get other people to cooperate with you, you will accomplish more in a shorter time than you might ever have imagined.

Action Exercises
Here are two things you can do immediately to apply these ideas in your business and in your work:

First, look at your job, especially the areas where you are experiencing frustration, and question whether or not there is a completely different way of approaching your problem or situation. Do the unexpected. Perhaps you should be doing exactly the opposite of what you are doing today. All success in business comes from surprising the competition in some way.

Second, identify the people, groups and organizations whose assistance you will need to achieve your goal. Continually look for ways to earn their support and cooperation by thinking in terms of what is in it for them.

Thursday, April 1, 2010

Two Rules for Business Start-ups

Great Article I received by email...
By: Brian Tracy

Entrepreneurship is the art of finding profitable solutions to problems. Every successful entrepreneur, every successful businessperson has been a person who has been able to identify a problem and come up with a solution to it before somebody else did. Here are the five rules for entrepreneurship.

Find A Need And Fill It
First, find a need and fill it. Ross Perot, when he was working for IBM, saw that his customers who were buying IBM computers, needed help in processing their data. He went to IBM with this idea and they said they weren't interested, so he started his own business. He eventually sold it out for $2.8 billion dollars. He found a need and he filled it.

Find A Problem And Solve It
The second rule is to find a problem and solve it. A secretary working for a small company began mixing flour with nail varnish in order to white out the mistakes she was making in her typing. Pretty soon, her friends in the same office asked if she could make some for them. So she began mixing it on her kitchen table. Then, people in other offices started asking for it, and she eventually quit her business and worked full time creating what is today called Liquid Paper. A few years ago, she sold her company to Gillette Corporation for 47 million dollars.

Monday, March 8, 2010

Look on the bright side! Be a leader..

I have seen this article / story before...it's worth looking at again...

An old man had a hot dog stand. He made great hot dogs, and people bought them. He put up signs to advertise his business, and stood by the side of the road hollering. "Buy a hot dog, mister?" and they bought. His sales increased, so he increased his hot dog and bun orders. Business was very good.

Then his son came home from college. "Dad, what are you doing?" the son exclaimed. "Don't you know we are in the middle of a great depression?" The local situation is terrible and the national problems are even worse. You must be more careful with your money."

"Well," the father thought, "my son goes to college and he surely knows what he's talking about. I'd better listen to him." So the old gentleman stopped investing money in his business. He took down the signs, and stopped standing by the side of the road to sell his hot dogs. Sales fell off overnight."

"You're right, son." the father said. "We are in the middle of a great depression."

Just as the misperceptions about the business community ruined this great hot dog stand, it can affect an entire community, state and nation. At a time of economic stagnation, it is critical for leaders in the business community to demonstrate where strengths yet exist, and what steps can reasonably be taken to capitalize on those strengths...

Article taken in part from the Post Register, Sunday, March 7, 2010 Idaho Falls, Idaho

Saturday, March 6, 2010

Can the David's of Business beat Goliath?

Small business and to some extent mid-sized business always face the struggle of beating the large business community. (Goliath)

Perhaps you have faced Goliath from time to time in different areas of your business. Our post today deals with advertising / marketing. An area many small business owners just slide by in.

In today's world the battle field is leveling. We have the internet in addition to other media to reach clients, just as the big boys of business.

Text ad's, Web display ads, content on your web site, your blog, facebook, twitter...the list goes on and on.

Meet one of the new and reasonably price media for small to mid-sized...video ad's.

A variety of sources and tools are now available to help small business to prepare, publish and broadcast video ads. This media will only grow if not explode in the next few years. Check it out, it's something to start using. In addition, it's an affordable solution for any business, anywhere!

With the click of a button...your can tell your story to a wide audience, even better to your niche.

This post was prepared by Wild Horse Media LLC. If you have questions or need more information about video ads, the concept, making or utilizing in your business. We can be reached at: whm (at)onewest.net

Saturday, February 20, 2010

Napoleon's Key to Victory


By: Brian Tracy

The only real measure of business leadership is results. This requires the ability to act boldly with no guarantees of success. The greatest obstacle to overcome is fear of the unknown.

The Key to Confidence
Most fear however, is rooted in ignorance. The more knowledge or skill you have in any area, the less fear it holds. Napoleon Bonaparte is considered by historians to be perhaps the greatest single military leader who ever lived. More than 100,000 books have been written about him since his death on St. Helena.

Pay Attention to Detail
Napoleon's courage was legendary but it was not vain or impetuous. Napoleon was famous for his fastidious attention to detail, for taking pains to study and thoroughly understand every military situation he ever faced. He led the French army in hundreds of minor and major engagements and lost only three, the last one being Waterloo. The more you know about what you face, the lower your level of ignorance, the more courage and confidence you will have naturally. The more time you take to think through a situation, the more capable you will be of dealing with it when it arises. Napoleon planned for every contingency.

Tuesday, February 9, 2010

Practice the ABC Method

From an e-mail we received from Brian...
By: Brian Tracy

"The first law of success is concentration - to bend all the energies to one point, and to go directly to that point, looking neither to the right or to the left." --William Mathews

The more thought you invest in planning and setting priorities before you begin, the more important things you will do and the faster you will get them done once you get started.

The more important and valuable the task is to you, the more you will be motivated to overcome procrastination and launch yourself into the job.

A Simple and Powerful Technique
The ABC Method is a powerful priority setting technique that you can use every single day. This technique is so simple and effective that it can, all by itself, make you one of the most efficient and effective people in your field.

The power of this technique lies in its simplicity. Here's how it works: You start with a list of everything you have to do for the coming day. Think on paper. You then place an A, B, or C before each item on your list before you begin the first task.

Determine Your Top Priorities
An "A" item is defined as something that is very important. This is something that you must do. This is a task for which there can be serious consequences if you do it or fail to do it, like visiting a key customer or finishing a report for your boss that she needs for an upcoming board meeting. These are the frogs of your life.

If you have more than one "A" task, you prioritize these tasks by writing A-1, A-2, A-3, and so on in front of each item. Your A-1 task is your biggest, ugliest frog of all.

Decide on Your Secondary Tasks
A "B" item is defined as a task that you should do. But it only has mild consequences. These are the tadpoles of your work life. This means that someone may be unhappy or inconvenienced if you don't do it, but it is nowhere as important as an "A" task. Returning an unimportant telephone message or reviewing your email would be a "B" task. The rule is that you should never do a "B" task when there is an "A" task left undone. You should never be distracted by a tadpole when there is a big frog sitting there waiting to be eaten.

Analyze the Consequences of Doing It
A "C" task is defined as something that would be nice to do, but for which there are no consequences at all, whether you do it or not. "C" tasks include phoning a friend, having coffee or lunch with a coworker or completing some personal business during work hours. This sort of activity has no affect at all on your work life.

After you have applied the ABC Method to your list, you will now be completely organized and ready to get more important things done faster.

Start on Your A-1 Task
The key to making this ABC Method work is for you to now discipline yourself to start immediately on your "A-1" task and then stay at it until it is complete. Use your willpower to get going and stay going on this one job, the most important single task you could possibly be doing. Eat the whole frog and don't stop until its finished completely.

Your ability to think through, analyze your work list and determine your "A-1" task is the springboard to higher levels of accomplishment, and greater self-esteem, self-respect and personal pride.

When you develop the habit of concentrating on your "A-1," most important activity, you will start getting more done than any two or three people around you.

Action Exercises
Review you work list right now and put an A, B, or C next to each task or activity. Select your A-1 job or project and begin on it immediately. Discipline yourself to do nothing else until this one job is complete.

Practice this ABC Method every day and on every work or project list, before you begin work, for the next month. By that time, you will have developed the habit of setting and working on your highest priority tasks and your future will be assured!