Create A Sales Plan

In a recent email we received this article...it will be of interest to most of you...since your business lives on sales.

September 29, 2009

Create Your Sales Plan
By: Brian Tracy

Nothing happens until a sale takes place. Your actual ability to sell your product or service to your customer determines your profit or loss, success or failure, in business. The sales process, to be effective, must be planned and organized in detail from start to finish. Every word and action must be scripted, rehearsed and memorized. Nothing can be left to chance.

Sales Recipe
Making a sale is like cooking with a recipe. You must use the correct ingredient and blend them in the proper quantity with the right timing. All successful companies have developed a proven sales process that can be duplicated over and over. By using a proven sales system, you can accurately predict the quantity of your sales, the average size of your sales, and the profitability of your sales activities.

Prospecting
It is important to speak directly or by telephone to people who can and will buy and pay in a reasonable period of time. Start with your ideal customer profile. Who is he or she exactly-in terms of age, occupation, income, education? Who is he or she exactly—in terms of problems, wants, needs, attitudes, and experiences regarding your product or service? If you could advertise for perfect customers, how would you describe him or her?

Marketing and advertising is aimed at telling your ideal prospect that your product will help them. The ideal prospect has an immediate need for what you sell. The ideal prospect knows you, likes you, and respects your products or business. The ideal prospect can buy and pay for your product if he or she likes it.

How to keep track of employee I-9's

Every United States business owner or manager with employees must have on file for each employee a current I-9 form. The I-9 form validates that the employee is documented to work legally in the United States.

The requirement of the I-9 has been around since 1986. Until recent times has been loosely enforced. This is about to change and fast. Be ready employers.

Information about the employee and the documents required and any expiration dates are in three lists. List A, B and C.

We will be posting a link at the bottom of this posting on September 28th. It will be worth checking out the details.

W-4 Hints! Employee updates

Here are some suggestion to employers / managers on w-4 forms. This information came from AIPB

How To Implement a New W-4

—and Handle Complaints

Problem: Employees try to increase their take-home pay by handing in a new W-4 with more withholding allowances or by claiming exempt from withholding.

Solution: Tell employees that you are not required to post the new W-4 until the first payroll period ending on or after the 30th day from the date the new W-4 was submitted (see IRS Circular E). This is the most time that the law allows.

Example: Joe is paid on the 15th and 30th of each month. On September 10, he gives you a new W-4. The September 10th withholding changes must be applied to his paycheck of October 15, the first payroll period following September 30.

If we can be of further assistance visit our web site at www.zibpans.com and check out the payroll tab area.