How can I give potential customers the best possible first impression?
Make sure your logo, business cards, brochures, letterhead—anything that has your name on it—are up-to-date and look the best possible. It is stand-alone advertising and needs to make an impact. Your collateral can and should play on customers’ emotions. If you are handing out brochures or business cards at an event, you need them to instill you own a classy business and offer classy products/services. Use high-resolution photos, smart fonts, and appealing colors, with a call to action and selling-points.
Content provide by Bonnie Green with Campbell and Associates.
No comments:
Post a Comment